叙事深度与文化符号的巧妙融合：该项目最精髓之处在于其叙事策略，成功地将瑞士从传统的阿尔卑斯文化遗产（以“海蒂”为代表）升华为现代尖端科技创新中心的历程进行无缝衔接。将深受日本人民喜爱的“海蒂”确立为官方吉祥物，不仅是对两国深厚历史友谊的致敬，更是激活情感共鸣的有力工具。这种“从海蒂到高科技”的双重叙事，使得展馆在展示严肃的科技合作（如与日本的科技伙伴关系）时，拥有了更具亲和力和人情味的切入点，确保了信息传递的有效性和记忆度。
可持续性驱动的结构创新与空间体验：在设计执行层面，项目体现了对可持续性和轻盈感的极致追求。采用轻质膜结构构成的四个相互连接的球体，是环境责任与建筑美学的成功平衡。这种结构选择不仅最小化了环境影响，也为内部的沉浸式体验创造了独特的、非传统的空间容器。舞台布景设计（Bellprat Partner）与建筑的结合，确保了游客在空间中穿梭时，能够获得由光影、互动和视觉错位带来的轻盈愉悦感，完美服务于“人类、生命与地球”的核心主题展示。
多维互动的叙事引擎：展馆内部通过四个球体构建了一个环环相扣、层次递进的互动体验流程。从球体1的视觉定调（剪纸视差艺术）到球体2中利用AI技术将游客的口述愿景转化为可视化艺术，再到球体3中利用二向色玻璃和光影效果展示前沿科技突破，最后在球体4回归文化本源和欢乐。这种设计确保了信息不是被动接收，而是通过个人参与（低语、观察、感知）主动构建，特别是AI驱动的愿景反馈机制，极大地增强了项目的未来感和游客的参与粘性。
From Heidi to High-Tech: Switzerland’s Showcase of Cooperative Innovation.
从海蒂到高科技：瑞士合作创新成果展。
The Swiss Pavilion will take visitors on an immersive and interactive journey through cooperative innovation. Twenty years after Switzerland made a strong impression at the Expo in Aichi, the same General Representative is launching a new and dynamic project under the theme "From Heidi to High-Tech." This thematic narrative reflects Switzerland’s transformation from its iconic Alpine cultural heritage to a globally recognized center for cutting-edge technology and innovation. Heidi, an eternal figure beloved by generations in Japan, will serve as the pavilion’s official mascot, symbolizing the friendship between the two nations. The Swiss Pavilion offers a unique opportunity to deepen the already strong bilateral relationship, especially in the technological sphere, where Japan is Switzerland’s most important partner in Asia. This collaboration aims to inspire new exchanges with a forward-looking perspective.
瑞士馆将带领游客踏上一段沉浸式、互动式的合作创新之旅。二十年前，瑞士在爱知世博会上留下了深刻印记，如今，同一位总代表将以“从海蒂到高科技”为主题，开启一个崭新而充满活力的项目。这一主题叙事反映了瑞士从标志性的阿尔卑斯文化遗产，蜕变为全球公认的尖端技术与创新中心的历程。在日本几代人心中都备受喜爱的永恒形象 —— 海蒂，将成为瑞士馆的官方吉祥物，象征着两国间的友好情谊。瑞士馆为深化本已牢固的双边关系提供了独特契机，尤其是在科技领域，日本是瑞士在亚洲最重要的合作伙伴。此次合作旨在以前瞻性的视角激发新的交流。
© Presence Switzerland
The pavilion: A perfect blend of sustainable design and Swiss creativity.
展馆：可持续设计与瑞士创意的完美融合。
The Expo 2025 offers a platform to share expertise on a sustainable future, and Switzerland aims to contribute by erecting a pavilion with minimal environmental impact. This is achieved through a lightweight membrane structure forming the four interconnected spheres that make up the pavilion’s base. The stage set design creates a light and joyful atmosphere, guiding visitors through interactive and informative experiences that showcase Switzerland's excellence in innovation and creativity, focusing on the three main themes of the Swiss presence at the Expo: People, Life, and Earth.
2025 年世博会为分享可持续未来专业知识提供了平台，瑞士旨在通过建造一座对环境影响最小的展馆来贡献力量。这通过轻质膜结构实现，该结构构成了展馆底层四个相互连接的球体。舞台布景设计营造出一种轻盈愉悦的氛围，引导游客通过互动和信息丰富的体验，领略瑞士在创新与创意方面的卓越成就，重点聚焦瑞士在本次世博会上的三大主题 —— 人类、生命与地球。
Floor Plan
Sphere 1 | Values
A giant paper-cut installation kicks off the experience, immersing visitors in Swiss values of collaboration and innovation. The paper-cut installation consists of three layers, constantly presenting new images to visitors thanks to the resulting parallax effect.
球体1 | 价值观
一座巨型剪纸装置拉开序幕，让游客沉浸于瑞士的合作与创新价值观之中。剪纸装置由三层构成，得益于由此产生的视差效果，不断为游客呈现新的图像。
Sphere 2 | Vision
In this sphere, visitors can share their visions for the future by whispering them to an interactive installation. In this way, these spoken visions are transformed into an artistic spectacle of bubbling bubbles. Using artificial intelligence, the most frequently mentioned visions are evaluated and shown to visitors as they leave the room.
球体2 | 愿景
在这个球体中，游客可以通过对着互动装置低语，分享他们对未来的愿景。如此一来，这些口述的愿景便转化为气泡翻腾的艺术奇观。借助人工智能技术，最常被提及的愿景将在游客离开房间时得到评估并展示给他们。
Sphere 3 | Outlook
This sphere will change its exhibits every two months, highlighting current technological progress and future breakthrough visions across the three themes of People, Life, and Earth. These Swiss innovations are displayed on dichroic glass, combined with innovative light and shadow effects that illuminate the entire room.
球体3 | 展望
这个球体每两个月更换一次展品，突出展示当今的技术进步和未来的突破性愿景，涵盖增强人类、生命与地球三大主题。这些瑞士创新成果展示在二向色玻璃上，并与创新的光影效果相结合，照亮整个房间。
Sphere 4 | Joy
Finally, visitors are immersed in an environment embodying the core of Swiss culture and technological innovation—joy and creativity—with Heidi serving as the symbol of national innovative spirit.
球体4 | 欢乐
最后，游客将沉浸在一个体现瑞士文化与技术创新核心 —— 欢乐与创意的环境中，海蒂则成为国家创新精神的象征。
© Effekt Schmiede
Shop and Rooftop Café.
商店与屋顶咖啡馆。
Visitors will also have the opportunity to purchase Swiss souvenirs to take home, or to chat and enjoy refreshments at the Heidi Café, located on the top floor of the pavilion, floating above the structure, while taking in the magnificent views of Expo 2025 Osaka.
游客还有机会购买瑞士纪念品带回家，或在位于展馆最高层、漂浮于展馆上方的海蒂咖啡馆中聊天畅饮，同时欣赏 2025 年大阪世博会的壮丽景色。
© Presence Switzerland
