城市脉络的激发与重塑:该项目精准地回应了疫情后城市空间对运动与互动的迫切需求,将原本功能单一的街道景观成功转化为一个动态的、全方位的身体活动场景。它超越了传统体育场的界限,通过巧妙的设计语言,将运动融入市民的日常生活、工作与学习环境,体现了建筑作为激活城市生活重要载体的潜力,是对城市肌理进行积极干预和功能置换的典范。
空间叙事的镜面隐喻与融入:项目最精妙之处在于其全镜面化的永久展馆设计。这种设计手法不仅创造了强烈的视觉冲击力,更重要的是,它将使用体验者置于场地核心,同时使建筑主体“消失”于周围环境之中,实现了与标志性索尼中心环境的无缝对话。这种“在场而又隐形”的设计哲学,结合使用回收材料(Nike Grind)的环保考量,为繁华的城市中心营造出一种“惊喜感”和内在的吸引力,引导公众自然地亲近和参与。
复合功能与生态融合的典范:耐克体验中心的设计成功地将高强度的体育活动平台与城市公共休憩空间完美结合。它不仅提供了一个从流行舞到高强度训练等多样化免费活动的场所,还通过屋顶的绿色化处理和周边口袋公园的设置,引入了由专业景观事务所设计的静谧的城市绿洲。这种动静结合、功能复合以及对生物多样性(如为鸟群创造栖息地)的考量,彰显了当代城市综合体设计中对健康、幸福感和生态可持续性深度融合的追求。
In response to the widespread lack of movement caused by the COVID-19 pandemic, this prompts us to rebuild the streetscape into a place for sports and play. Beyond typical competitive sports in fenced-off "courts," there is enormous potential to integrate physical activity as a component of citizens' daily lives, work, and learning environments.
由于新冠疫情而导致了一系列缺乏运动的现象,这促使我们将街道景观重建为运动与游戏的场所。除了在有护栏的“球场”上进行典型的竞技运动外,还有其他巨大的潜能使身体运动成为市民日常生活、工作和学习环境中的一个组成部分。

© Rick van der Klooster
The Nike Experience Hub is a permanently installed, fully mirrored pavilion located within a colorful, circular, integrated sports landscape inside the iconic Sony Center at Potsdamer Platz in Berlin.
耐克体验中心是一个全镜面化的永久性展馆,位于柏林波茨坦广场(Potsdamer Platz)标志性的索尼中心内一个多彩的圆形综合运动景观中。

Floor plan

Floor plan
The Nike Grind floor is made from waste and recycled old shoes: outsole rubber, laminated foam, and upper materials. The mirrored pavilion places those who exercise in the center of the venue, while the pavilion itself blends completely into the surrounding environment. The carefully curated concept creates a sense of surprise in this bustling urban setting, naturally drawing people closer to movement.
Nike Grind 地板由弃物和回收的旧鞋制成:外底橡胶、夹层泡沫和鞋面材料。镜面展馆将来运动的人置于场地中央,而展馆自身则完全融入周围环境中。精心策划的概念在这个繁华的城市环境中创造了一种惊喜感,自然地吸引人们更贴近运动。

© Rick van der Klooster

© Rick van der Klooster
The Nike Experience Hub offers an exciting platform for sports and recreation for every citizen of Berlin. The project promotes a wide range of activities: from pop dance to yoga, from high-intensity training to warm-ups that can lead to a run through the Tiergarten park. All experiences are offered by Nike Coaches, free of charge and open to all citizens of Berlin.
耐克体验中心为柏林的每位市民提供了一个令人兴奋的运动与娱乐平台。该项目促进了一系列运动:从流行舞到瑜伽,从高强度训练到可以跑步去蒂尔加滕公园(Tiergarten)的热身。所有体验均由 Nike Coaches 提供,免费向柏林的所有市民开放。

© Rick van der Klooster
The Nike Experience Hub features a green roof, surrounded by a secluded, comfortable pocket park designed by landscape firm CapattiStaubach in Berlin. Here, lush Amelanchier Lamarckii trees create an urban oasis for Berlin's bird population.
耐克体验中心拥有一个绿色屋顶,周围环绕着由柏林 CapattiStaubach 景观事务所设计的幽静、舒适的口袋公园。在这里,郁郁葱葱的拉马克唐棣树(Amelanchier Lamarckii)为柏林的鸟群创造了一片城市绿洲。

© Rick van der Klooster
Blossity, well-versed in the concept of place-making, designed the Nike Experience Hub to reflect that sport and recreation are drivers of individual health and well-being, as well as catalysts for urban and campus prosperity.
Blossity 事务所深谙场所营造的理念,耐克体验中心的设计反映了体育与娱乐是个人健康和幸福的驱动力,也是城市和校园繁荣的催化剂。
(译者:QI TING YU)

© Rick van der Klooster