逐一旗舰展厅

逐一旗舰展厅
One by One Flagship Showroom / Between the Walls

创新的零售设计：One by One 旗舰展厅为基辅的零售景观带来了创新性的变化。其设计融合了现代与俏皮元素，打破了传统购物空间的模式。展厅以简洁的线条、周到的装饰和吸引人的设计，既突出了品牌的最新系列，又营造了令人沉浸的零售体验。尤其是圆形互动池的设计，充满奇思妙想，唤起自由感和孩子般的惊奇，成为空间中的亮点。

情感连接与积极避难所：首席设计师 Victoria Karieva 将个人对乌克兰战争的感受融入设计，使得展厅成为情感的寄托。通过提供逃避现实的地方，让人们在这里体验快乐、放松。试衣间的时尚设计也为顾客提供了值得分享的背景。该展厅代表了一种新的零售设计方法，重视情感连接和客户参与，在充满挑战的时代成为积极的避难所。

建筑师提供的文字描述最近在基辅推出的One by One旗舰展厅标志着该市零售景观的创新性补充，引入了现代设计和俏皮元素的融合，重新定义了传统购物空间。这个展厅由备受赞誉的设计工作室Between the Walls构思和制作，与典型的零售环境不同，在乌克兰持续面临挑战的背景下，为游客提供了一个宁静、欢乐的逃脱之地。作为领先的大众市场时尚品牌，One by One以其无障碍设计而闻名，这些设计使个人能够表达自己独特的风格。新展厅反映了这一理念，展示了一个既简约又充满个性的空间。凭借简洁的线条、周到的口音和专注于吸引人的设计，展厅不仅突出了该品牌的最新系列，还营造了一种吸引人的氛围，让顾客可以自由探索、互动，沉浸在独特的零售体验中。
Text description provided by the architects. The recently unveiled One by One Flagship Showroom in Kyiv marks an innovative addition to the city's retail landscape, introducing a blend of modern design and playful elements that redefine traditional shopping spaces. Conceptualized and crafted by the acclaimed design studio Between the Walls, this showroom is a departure from typical retail environments, providing a serene, joyous escape for visitors amid the backdrop of the ongoing challenges in Ukraine. As a leading mass-market fashion brand, One by One is celebrated for its accessible designs that empower individuals to express their distinct style. The new showroom mirrors this philosophy, showcasing a space that is both minimalist and brimming with character. With clean lines, thoughtful accents, and a focus on engaging design, the showroom not only highlights the brand's latest collections but also creates an inviting atmosphere where customers feel free to explore, interact, and immerse themselves in a unique retail experience.

展厅的设计方法对首席设计师Victoria Karieva来说非常个人化。她解释说：“这个项目是对我因乌克兰战争而感受到的相反情绪的个人接受。通过互动池的概念和有趣的设计元素，我们想提供一个逃避的地方——一个人们可以体验快乐、放松和分心的地方，哪怕只是短暂的一段时间。”这种平衡许多人感受到的情感重量的愿望导致了一个体现轻盈和奇思妙想的展厅。
The design approach for the showroom was deeply personal for the lead designer, Victoria Karieva. She explains, "This project was a personal reception of the opposing emotions I've been feeling due to the ongoing war in Ukraine. Through the concept of the interactive pool and playful design elements, we wanted to offer an escape—a place where people could experience joy, ease, and a sense of distraction, even if just for a short while." This desire to counterbalance the emotional weight many are feeling led to a showroom that embodies lightness and whimsy.

这个空间最吸引人的元素之一是一个圆形互动池，里面装满了柔软的蓝色球。这个特色让人想起一个有趣的夏季度假胜地，旨在唤起一种自由感和孩子般的惊奇感。这是对游客的邀请，让他们远离每一天，享受轻松和放松的时刻，象征着基辅市中心的迷你度假。游泳池在视觉上也令人惊叹，毫不费力地吸引了人们的注意力，并在极简主义的室内创造了一个令人愉快的焦点。展厅的布局设计考虑到了客户体验。白色墙壁和瓷砖地板提供了一个简单而优雅的画布，而环境照明则确保了柔和舒适的氛围，避免了刺眼的眩光。舒适的座位区兼作照片区，游客可以在这里捕捉他们的经历并在社交媒体上分享，有效地扩大了展厅的影响力，并与更广泛的观众建立了数字联系。
One of the space's most captivating elements is a circular interactive pool filled with soft blue balls. This feature, reminiscent of a playful summer retreat, is designed to evoke a sense of freedom and childlike wonder. It's an invitation for visitors to step away from the every day and enjoy a moment of levity and relaxation, symbolizing a mini-vacation right in the middle of Kyiv. The pool is also visually stunning, effortlessly drawing attention and creating a delightful focal point within the minimalist interior. The showroom's layout is thoughtfully designed with the customer experience in mind. White walls and tiled floors provide a simple yet elegant canvas, while ambient lighting ensures a soft, comfortable atmosphere, avoiding harsh glares. The cozy seating area doubles as a photo zone, where visitors can capture their experiences and share them on social media, effectively extending the showroom's influence and creating a digital connection with a wider audience.

每间试衣间都以时尚的现代风格设计，配有白色瓷砖、圆形金属凳和精心放置的镜子，既提高了舒适度，又美观。这些房间和展厅的其他部分一样，提供了一个值得在Instagram上使用的背景，鼓励客户记录和分享他们与品牌的互动。One by One旗舰展厅代表了一种新的零售设计方法——一种重视情感联系和客户参与以及功能的方法。通过提供一个散发着欢乐、轻盈和一丝逃避现实的空间，One By One不仅创造了一种难忘的购物体验，而且在充满挑战的时代创造了一个积极的避难所。
Each fitting room is designed with sleek modernity, featuring white tiles, round metallic stools, and carefully placed mirrors that enhance both comfort and aesthetics. These rooms, like the rest of the showroom, offer an Instagram-worthy backdrop, encouraging customers to document and share their interactions with the brand. The One by One Flagship Showroom represents a new approach to retail design—one that values emotional connection and customer engagement as much as functionality. By offering a space that radiates joy, lightness, and a touch of escapism, One by One has not only created a memorable shopping experience but also a sanctuary of positivity in challenging times.