GATE M 西岸梦中心 / MVRDV

GATE M West Coast Dream Center/MVRDV
GATE M 西岸梦中心 / MVRDV

项目概览与设计理念：GATE M 西岸梦中心项目最令人称道的，是其对工业遗址的巧妙再利用。MVRDV 团队摒弃了传统的推倒重建思路，而是将旧水泥厂的废料仓库、筒仓等工业元素作为设计的核心。这种策略不仅最大程度地保留了场地的历史文脉，更避免了大量的建筑垃圾和碳排放，体现了可持续发展的设计理念。通过对原有建筑的改造和整合，设计师成功地将不同时期的建筑碎片融合成一个统一的城市空间，赋予了场地新的生命力，并将“未完成建筑”转化为背景，强调了工业遗迹的独特魅力。

空间营造与功能布局：项目的空间设计极具创意，充分利用了原有工业建筑的结构特点。例如，通过在筒仓外部增设橙色楼梯和电梯，不仅提升了建筑的视觉冲击力，也改善了空间的可达性。曾经的仓库传送带被改造成楼梯，引导人们进入无柱的文化空间，满足展览、活动等多种需求。而原有的筒仓内部则被改造成攀岩馆，赋予了建筑新的功能。此外，通过新增建筑的立面设计、屋顶绿化和户外露台，营造出宜人的公共空间，与滨水景观相融合，提升了整个项目的吸引力，使其成为一个集文化、休闲、娱乐于一体的综合性场所。

可持续性与社会价值：GATE M 西岸梦中心项目不仅在建筑设计上独具特色，更在可持续性发展方面树立了典范。通过对工业遗址的再利用，减少了建筑材料的消耗，降低了对环境的影响。项目成功地将废弃的工业区域转化为充满活力的公共空间，吸引了大量游客，为城市带来了经济效益。同时，该项目也为城市更新提供了新的思路，证明了在城市发展过程中，不必一味追求新建，通过对现有建筑的改造和活化，同样可以实现城市价值的提升，并创造出具有独特魅力的城市地标，也为其他类似项目的改造提供了借鉴意义。

From the architect. MVRDV has completed the renovation of GATE M West Bund Dream Center, upgrading a former cement plant into a riverside cultural and leisure area, adding new highlights to Shanghai's growing West Bund cultural district. MVRDV intends to combine buildings from different periods into a cohesive urban space, reuse existing buildings to minimize carbon emissions, and create unique personalized spaces with bright orange flow elements. People can enjoy a relaxing stroll along the river, as well as experience the diverse range of shopping, dining, skateboarding, rock climbing, exhibition visits, and activities offered by Dream Center. This has become one of the popular destinations of choice for Shanghai citizens and tourists, and has won numerous awards and honors.
来自建筑师。MVRDV 完成了 GATE M 西岸梦中心的改造，将一座昔日的水泥厂升级成为滨江文化休闲区，为上海不断生长的西岸文化区增添新的亮点。MVRDV 意图将不同时期的建筑组合成一个具有凝聚力的城市空间，重新利用现有建筑以最大限度地减少碳排放，并以亮橙色的动线元素打造出独特的个性空间。人们可以享受河畔轻松的漫步时光，也可以体验梦中心提供的购物、餐饮、滑板、攀岩、参观展览和活动等丰富多样的业态。这里已经成为上海市民和游客首选的热门目的地之一，并已获得了诸多奖项殊荣。

© Fangfang Tian

The location of GATE M West Coast Dream Center was once the site of the largest cement plant in the Far East. At the 2010 Shanghai World Expo, cement plants and other industrial functions along the river were relocated, and the waterfront space gradually transformed from a production oriented shoreline to a living oriented shoreline, with more open to the public. Before MVRDV started the renovation design, the project site was mixed with two completely different sets of buildings: the large industrial building complex left over from the Shanghai Cement Plant, and the new but unfinished building complex added in the previous round of renovation plan.
GATE M 西岸梦中心的所在地曾是远东第一大水泥厂的旧址。适逢 2010 年上海世博会，水泥厂及沿江其他的工业功能实现动迁，滨江空间逐步从生产型岸线向生活型岸线转型，更多面向公众开放。在 MVRDV 启动改造设计之前，项目基地糅杂着两组截然不同的建筑：前身作为上海水泥厂遗留下来的大型工业建筑群，和上一轮改造计划中新增但未能完成的建筑群。

M Factory -一层平面图

MVRDV has completed the overall update plan for GATE M West Coast Dream Center and is also responsible for the renovation of existing buildings in the south, including the core building of the entire plot, which is the waste warehouse left over from the former cement plant, now known as the 'Dream Factory'. The North District is responsible for the renovation of commercial buildings by Dashe Architectural Design Firm, the West Bank Dome Art Center renovated by SHL Architectural Firm, and the newly designed Shanghai West Bank Grand Theatre. MVRDV fully considers all historical elements of the site in its design, minimizing carbon emissions and waste generated by demolition and new construction.
MVRDV 完成了 GATE M 西岸梦中心的总体更新规划，同时负责南部现存建筑的改造，其中包括整片地块的核心建筑，即前水泥厂遗留下来的废料仓库，现为「梦工场」。北区则由大舍建筑设计事务所负责商业建筑的改造，和 SHL 建筑事务所改造的西岸穹顶艺术中心，以及全新设计完成的上海西岸大剧院。MVRDV 在设计中充分考虑了场地的所有历史元素，最大限度地减少了拆除和新建所产生的碳排放和废料。

© Guowei Liu

© Sanqian Visual Image Art

We have recognized the enormous potential of existing buildings from the very beginning. If they were completely demolished just to save time, it would mean more carbon emissions and waste, "said Jacob van Rijs, founding partner of MVRDV. The challenge we face is how to integrate these fragments from different eras into a cohesive whole. We turn unfinished new buildings into backgrounds, highlight legacy industrial giants, and utilize their unique structural features to create exciting spaces and functions
“我们从一开始就认识到原有建筑的巨大潜力，如果仅仅是为了省事而全部拆除，那意味着更多的碳排放和浪费，”MVRDV 创始合伙人 Jacob van Rijs 说道。“我们面临的挑战是如何将这些不同时代的碎片整合在一起，让原本突兀的组合成为一个整体。我们把未完成的新增建筑变成了背景，让遗留的工业巨擘成为亮点，并利用其独特的结构特点，打造出激动人心的空间和功能。”

© Sanqian Visual Image Art

The industrial silos and factories remaining on the site have also become the focus of the dream center. These primitive and massive concrete structures have a strong sense of history and symbolism, and MVRDV has added bright orange staircases and elevators outside the silos, enhancing the building's appeal. The massive "DreamWorks" space has introduced the creative catering brand BLOOMARKET on the ground floor, which includes a casual dining collection and several high-end restaurants; People can climb up the orange staircase transformed from the former warehouse conveyor belt to reach the large column free cultural space on the middle floor, which is used daily for various events such as exhibitions, conferences, fashion shows, and stage performances. At the same time, the internal space of the large silo structure has been transformed into a climbing hall, and an orange flow space has been added to the exterior of the silo to guide people to the observation deck on the roof and the balcony on the first floor.
场地遗存的工业筒仓和厂房也成为梦中心的焦点。这些原始的、巨大的混凝土结构具有强烈的历史感和标志性，MVRDV 在筒仓外部增加了亮橙色楼梯和电梯，强化了建筑的吸引力。体量庞大的「梦工场」空间在地面层引入了创意餐饮品牌 BLOOMARKET，其中包括一个休闲餐饮食集和若干家高级餐厅；人们可以从曾经的仓库传送带改造而成的橙色楼梯拾级而上，到达中间层的大型无柱文化空间，这里日常用于举办展览、会议、时装秀和舞台表演等各种活动。同时，大型筒仓结构的内部空间已被改造成攀岩馆，筒仓外部增加了橙色的动线空间，引导人们前往屋顶的观景台和一楼的阳台。

M Factory - 剖面图

Among these iconic industrial heritage buildings, there are new buildings that were not completed during the renovation process several years ago. This part of the "old buildings" has been transformed into shops, restaurants, and hotels, with MVRDV giving them neutral toned facades, green roofs, and outdoor terraces. They together form a public space that fully utilizes the waterfront landscape. The landscape design is handled by James Corner Field Operations. GATE M West Coast Dream Center brings vibrant public spaces to the riverside area and has become a popular cultural and tourism destination since its opening, welcoming nearly 50000 visitors daily on weekdays. Through the huge french window like billboards in DreamWorks, people are naturally attracted by the rich indoor activities. Since its opening, GATE M West Bund Dream Center has won many awards such as the "First Shanghai Urban Renewal Excellent Practice Case", "2024 China Urban Renewal Best City Model Case", and "IDEAT Ideal Home China Future Award Best Commercial Building Award". Its successful transformation has brought us a direct answer: the iteration of urban renewal may not require the construction of too many new buildings at all.
在这些标志性的工业遗存建筑之中，穿插着若干年前改造过程中未完成的新增建筑，这一部分“旧建筑”已被改造成商店、餐厅和酒店，MVRDV 为其赋予中性色调的立面、绿色屋顶和户外露台。它们共同构成了一个充分利用滨水景观的公共空间。景观设计由 James Corner Field Operations 负责。GATE M 西岸梦中心为滨江区域带来充满活力的公共空间，自开放以来已成为热门的文旅目的地，平日每日迎接近5万名游客。透过「梦工场」如广告牌一般的巨大落地窗，人们自然而然被室内的丰富活动吸引。自开放以来，GATE M 西岸梦中心已荣获「首届上海城市更新优秀实践案例」、「2024 中国城市更新最佳城市表率案例」和「IDEAT 理想家中国未来大奖最佳商业建筑大奖」等诸多殊荣。它的成功转型为我们带来了一个直接的答案：城市的更新迭代或许根本不需要建造太多的新建筑。

© Xia Zhi

GATE M West Coast Dream Center represents the changing trend that global cities are experiencing - the industrial heritage of the past is gradually being absorbed by expanding cities and must adapt to the new urban environment. Across the world, constantly evolving cities are rethinking how to give new uses to industrial buildings, transforming them from isolated industrial zones into more prosperous and friendly communities. MVRDV's many projects reflect this development trend: it is currently renovating refineries located in Hangzhou, China and Porto, Portugal, as well as a steel plant in the northern Netherlands. MVRDV once completed the Danish Rock Museum, transforming a cement factory into a cultural and educational park, which includes the Roskilde Music Festival Higher School, Rock Music, and Youth Culture Museum in Denmark. These projects demonstrate the creative reuse of industrial heritage and the value they bring to the urban environment and its surrounding communities.
GATE M 西岸梦中心代表了全球城市正在普遍经历的变化趋势——昔日的工业遗产正逐步被扩张的城市吞并，必须适应新的城市环境。在世界各地，不断发展的城市正在重新思考如何为工业建筑赋予新的用途，从孤立的工业区转变更加繁荣友好的社区。MVRDV 的诸多项目都反映了这一发展趋势：目前正在改造位于中国杭州和葡萄牙波尔图的炼油厂，还有位于荷兰北部的一座钢铁厂改造。MVRDV 曾经完成了丹麦摇滚博物馆，将一片水泥工厂改造为文化教育园区，其中包括丹麦罗斯基勒音乐节高等学校、摇滚音乐和青年文化博物馆。这些项目都展现了对工业遗存的创造性再利用，以及为城市环境及其周边社区带来的价值。